Purmo'24 Soccer Betting Game Website

A Game for Euro 2024

The Brief

For UEFA Euro 2024, Purmo Group wanted to engage its employees and the representatives of its partners’ sales networks with a dedicated website featuring a working, non-gambling prediction game. Participants could predict match results, follow the standings and compete for prizes throughout the tournament.

Delivered in a Record Four Days

The Challenge

The tournament date was fixed, so time was the main constraint. The service was created in a record time of four days – including the concept of how the game and predictions work, the complete technical process, the graphic design and the build of the platform. That scope covered account registration, results and prize lists, and the underlying databases.

Webflow Front-End for Speed

The Technology

The front-end was built in Webflow, which made it possible to close the entire process – from concept to launch – in less than a week. Combining Webflow’s rapid design-to-production workflow with custom logic for the game mechanics showed how the right architecture can deliver a fully functional product on an extreme deadline.